Case studies

Real teams. Real structure. Real numbers.

Every engagement below is a real Orgbuild client. Names may be paraphrased for confidentiality, but the org changes, the timeframes, and the outcomes are exactly as they happened.

2.1x

Avg Revenue Lift

450+

Hires Placed

12 Months

Avg Engagement

Scaled from $60M ARR to over $120M ARR in 12 months.

Vegamour's growth had outpaced its infrastructure. We built out a team of 60+ people across operations — CX, product, and HR — and installed the systems to run an over-$120M brand.

$60M to over $120M

ARR growth

60+ hires

Team built

CX, Product, HR

Functions stood up

What we did

Hired a Head of CX and built a 20-person customer experience function with tiered support, QA, and training programs from scratch.
Recruited a Head of Product and a product team of 15+ to own roadmap, sprint cadence, and cross-functional delivery.
Stood up a dedicated HR and talent function — Head of People, recruiters, and an L&D lead — to shift hiring from reactive to programmatic.

The outcome

Twelve months after engagement start Vegamour crossed over $120M ARR with a fully staffed leadership team and clear ownership across CX, product, and people. The founders moved from daily firefighting to strategic growth and capital decisions.

Scaled from $8M to $20M+ in 12 months.

Healifeco had a proven product and a lean founding team, but no operational depth to run at the next level. We rebuilt the org from the ground up and 2.5x'd revenue inside a year.

$8M → $20M+

Revenue

2.5x

Growth multiple

12 months

Timeframe

What we did

Rebuilt the growth org — brought in a paid media lead, a creative strategist, and a lifecycle owner to move from single-channel acquisition to a diversified mix.
Stood up an operations backbone with an ops lead, planning cadence, and weekly financial reporting the founders could actually make decisions from.
Installed a retention and CX function to protect margin as acquisition scaled — subscription flows, win-back, and a real support SLA.

The outcome

Healifeco closed the 12-month engagement above $20M in annual revenue with a full operating team, clean reporting, and a retention engine. The founders now spend their time on strategy and capital instead of daily operations.

Scaled from $800K to $4.7M/month in 4 months.

Selene Pets had strong product demand but no creative infrastructure or leadership to scale acquisition. We built out the creative ops and leadership team and took revenue from $800K to $4.7M/month in four months.

$800K → $4.7M/month

Revenue growth

5.9x

Growth multiple

4 months

Timeframe

What we did

Built a full creative ops function — hired a Head of Creative, a senior creative strategist, and a production designer to own asset volume and iteration cadence.
Installed a weekly creative testing framework with brief-to-live timelines under 72 hours and clear winner-kill thresholds.
Recruited a VP of Marketing and two channel leads to own paid, organic, and lifecycle strategy, freeing founders from campaign oversight.

The outcome

Four months after engagement start Selene Pets crossed $4.7M/month in revenue with a fully staffed creative and marketing leadership team. CAC decreased 22% as creative volume and iteration speed improved, and the founders moved from daily asset approvals to monthly strategic reviews.

Scaled from $0 to $1M/month in 6 months.

Real Mad Honey had a strong product but no performance marketing engine or creative team. We built out the full growth org from zero to $1M/month inside half a year.

$0 to $1M/month

Revenue

Built from zero

Growth

6 months

Timeframe

What we did

Built a performance marketing team from scratch — hired a Head of Growth and a paid media lead to own acquisition end-to-end with clear CAC and payback targets.
Stood up a creative team with a senior creative strategist and a production designer to produce and iterate ad assets at scale with a 72-hour brief-to-live cadence.
Installed a weekly growth review with the founders, the Head of Growth, and channel leads to align on spend, creative winners, and channel mix decisions.

The outcome

Six months after engagement start Real Mad Honey crossed $1M/month MRR with a fully built performance marketing and creative team. CAC improved 28% as creative volume and iteration speed increased, and the founders moved from daily ad management to weekly strategic reviews.

Real teams. Real structure. Real numbers.

Scaled from $60M ARR to over $120M ARR in 12 months.

Scaled from $8M to $20M+ in 12 months.

Scaled from $800K to $4.7M/month in 4 months.

Scaled from $0 to $1M/month in 6 months.

Your story could sit on this page next year.